Having a catalogue that has clear call to actions and makes it easy for people to understand the benefits of your product is essential to succeeding in the retail environment. There are many ways in which you can enhance your changes of reaching a sale, here are a few to help you get started:
Use cle
ar call to actions that make it easy for your potential customer to understand how your product solves their problem
Use action colours like Red for example in moderation on key areas like price and value added benefits
Use a grid style in your layout that allows the readers eye to
flow from each product where the elements of each product are in the
place that they expect ie the price is in the same part of the page
consistently
Combine on and offline advertising methods to leverage results
ie Direct people to your online store for special offers from your hard
copy
Have a VIP promotion where they are able to get member only offers
Consider combining this resource with your social media strategy
by creating an online version of your catalogue that allows people to
click direct to your website to purchase, where you are able to post the
link for the catalogue pages to your social media platforms like
facebook for example. Here is some more information on how to market
effectively with a website in facebook Your Website in Facebook
"Thanks for all your great ideas.
"
 |  |  |  |
 |  |  |  |
 |  |  |  |
 |  |  |  |
 |  |  |  |
 |  | ||
Portrait photography is one of the hardest areas to be a photographer but I like it because the subject will talk to you. For 25 years I have been photographing the people of Newcastle and the Hunter Valley and they are still talking to me. I have photographed babies 2 hours old and great grandmothers on Nobby's beach who are 92 years old.
This is a great job.
Click here to call us for Free
Send a Free Card!
