A brochure is a way of explaining to your customers how you can help them while also enhancing the brand of your business
It needs to be easy to understand and designed in a way that creates a professional image for your business
You also need to create a strategy for how your brochure will be used ie will it be mailed out with invoices, will it be given to customers when they meet you, will it be given to referral partners to help them to promote you easily?
Create a positive message about your business.
Introduce your team and products or services and explain how your business helps the customer
Let people know your values and what they can expect from you
Have clear call to actions that make it easy for them to engage with you
Provide helpful information
Include contact details
"Godbee Electrical is a family owned, Newcastle based Electrical Contractor specialising in the installation and maintenance of Electrical and Data Cabling Systems for Commercial and Industrial customers. With over 35 years in business and minimal changes to our logo, stationary and advertising material we were well overdue for a facelift. Many changes to the operation of our business had occurred in recent years with regard to implementation of new products, technology and a much broader range of services offered to customers we felt we needed a new image to portray the direction the company was heading. Through the recommendation from one of our customers we contacted Design Reaction to discuss our various ideas and concepts. Design Reaction took our ideas and quickly provided a professional design the was reflective of our business focus. We have been very pleased with end result and continue to receive many positive comments from suppliers, customers and the general public. Our website has been particularly well received and given us a new marketing tool that really complements our sales and promotional systems. Godbee Electrical continues to utilise Design Reaction's services on a regular basis and have no hesitation recommending their services to others.
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Portrait photography is one of the hardest areas to be a photographer but I like it because the subject will talk to you. For 25 years I have been photographing the people of Newcastle and the Hunter Valley and they are still talking to me. I have photographed babies 2 hours old and great grandmothers on Nobby's beach who are 92 years old.
This is a great job.
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